Barriers and stereotypes: Why people avoid psychological help
09.09.24
The study “Barriers and Stereotypes: Why People Avoid Psychological Help,” conducted by the Research Laboratory Rating Lab and the Institute for Behavioral Studies American University Kyiv in April 2024, focuses on attitudes toward sources of information about psychological support, levels of trust and stress among respondents, and the methods that help them improve their psychological state.
While most respondents have a positive attitude towards psychologists and psychological help, trust psychologists, and believe their help is effective, the majority of Ukrainians (64%) have not sought and do not plan to seek psychological help.
One-fifth (20%) already have experience consulting a psychologist (at least one session), and another 16% plan to seek help in the future.
Currently, people do not perceive family doctors as specialists who assist with psychological problems. Attitudes toward psychiatrists do not significantly differ from those toward psychologists. 69% of people believe that there are problems that a psychologist cannot solve.
Among Ukrainians, the perception that psychological help is expensive (65%) and that seeking help from a psychologist is not socially accepted in Ukraine (about 60%) is common.
58% agree that it is difficult to open up to a stranger. Stereotypes about the difficulty of choosing and consulting a specialist also remain relevant.
55% of respondents trust psychologists and consider their help effective.
Women and young people have a more positive attitude toward psychological help than men and older generations.
The most popular sources of information about psychological help are social networks (54%), messengers (27%), websites (24%), and YouTube (23%).
Young people are the most vulnerable group: every second one has a high level of stress.
People with higher levels of trust in others demonstrate lower levels of stress. The results highlight the importance of overcoming barriers and stereotypes about seeking psychological help, especially among men and older generations. Audience: The population of Ukraine aged 18 and older across all regions, except temporarily occupied territories, who had access to the Internet at the time of the survey. Total sample size: 1,464 respondents. Results were weighted using up-to-date data from the State Statistics Service of Ukraine as of 24.02.22 and are representative by region and age. Collection method: Self-completion of an online questionnaire (CAWI) on the Rating Online platform, with invitations sent via messengers, based on a random sample. To conduct the experiment, interventions were included in the survey, randomly presented to different groups of respondents. Survey period: April 11-23, 2024. The study was conducted by American University Kyiv and Research Laboratory Rating Lab.